I’m an energetic, creative, curious guy who loves a good challenge. My father was
a mechanical engineer. My mother was an artist. My brother is a physicist and my
sister could sell anything to anyone. I’m a mix of all of them, in fairly equal
proportions. I like using all of the tools in my kit. When I was in my 20’s I went
to work for The Associated Press, a company that’s all about integrity in its journalism
and its business dealings. I stayed for more than 31 years because the company had
great values and there was always an exciting new challenge to tackle. I’ve been
a reporter, an anchor, a writer, an editor and an executive. I’ve written a book
and many computer programs. I’ve built newsrooms and businesses. I’ve appeared on
TV and radio and been interviewed many times. I’ve loved each one while I was doing
Digital technology has changed the ground rules of the media business.
Print, radio and television are one-way transmission systems that are losing ground
in advertising revenue and audience. What has changed?
All media can now be interactive.
That means all media companies need to adapt to a world in which interactivity governs
content and the business model.
What I Do
I build things and I solve problems. I try to anticipate where things are going
and prepare for it. I try to think outside the box. Eight years ago, I set up a
program to train AP’s radio reporters to shoot video. The first AP reporter to visit
the prison camp at Guantanamo Bay was one of those all-platform people: he wrote
print copy, shot video and stills, and did radio reports. In the late 80s I proposed
that AP start an interactive graphics business, allowing TV stations to search our
database of graphics and graphic elements. It sounds so routine now, but back then,
few people understood the concept of an interactive online database. (Public access
to the Internet was still in the future – we did it by building a dial-up network
for AP television stations. AOL was doing the same thing, on a public scale, at about
the same time.) AP GraphicsBank transformed the television graphics business.
I “speak” journalism, technology and strategic planning; by meshing all three, I
find ways to create new products and bring in new revenue while always, always safeguarding
editorial standards. I help train people – whether it is mentoring an up-and-coming
manager or working with someone on their writing or on-air delivery. I find ways
to do things more efficiently without messing up the quality. I help set up systems
to make sure people know their business, so they can make intelligent decisions.
I give people the 30,000-foot view and I get into the details, because that’s where
projects succeed or fail and that’s where budgets get met (or not).
Why I Do It
Because making new things and solving problems is fun. I thrive on using all of
the skills I’ve sharpened over my various experiences at AP and in my life as a broadcaster.
I love being enthusiastic and hate being bored. Give me an intimidatingly complicated
challenge and I’ll set about breaking it down into small pieces that we can tackle
together. Show me a new technology and I’ll figure out how a media company can use
it profitably. I’m as comfortable in the world of fiber and streaming video and
audio codecs as I am in the world of pro forma financials and operating budgets.
More than that, I like touching all of those worlds in my work: it enables me to
see things holistically. When I get up in the morning I want something exciting
to look forward to, to pour my energy and creativity into – that’s what makes a job
Interactivity provides expert consultation in digital media planning and execution: